What is a Keyword?
It is a word or phrase that describe the contents of a blog post. They assist search engines to match pages to the entered search queries.
Example of a search query
Importance of Keywords
A keyword is a very vital part of a Blog. It is what allows someone to find the relevant information through search engines like Google
Keywords are the words or phrases that a person enters into the search engine when they are looking to find particular information.
If your blog, for example, is about Dogs, you will want to use keywords that reflect the information you are offering about dogs so the relevant people can find your page.
Leveraging a Keyword Tool
It is not just enough to use keywords that you think are relevant. You will want to find out which phrases people commonly use when they are searching for particular information.
Do you really need a keyword tool?
-It will help you find the best keyword phrases that people commonly use when they are searching for information that is related to your content.
-It will also help you to know the exact number of searches people perform that are relevant to your information.
-A good keyword tool will also tell you how much competition you are up against regarding a particular keyword. Your site will be among very many about dogs. If it will ever be found by anyone who uses search engines, you will need to use the right keywords in order to be ahead of your competition.
-A keyword tool will also help with your Blog’s search engine rankings – this is the position your site appears when the search engine returns the results of a search query. Selecting good keywords will give your site a higher ranking.
Example of sites’ position
Good keyword selection will help your site to appear on the very first pages of search results. that is where you want to be as people don’t often move beyond the first and second pages.
Keyword stuffing means repeatedly using a particular keyword.
Since Google’s ranking is based on keywords, some people think that stuffing their content with keywords will manipulate google into ranking their site higher – WRONG – that instead does the opposite and harms the sites’ rankings.
Google, especially, requires that a site offers value to the visitors. Information that communicates ‘marketing’ too directly is not good. Value comes first.
An example of a keyword tool
Jaaxy Keyword Tool
Jaaxy is the most advanced keyword tool on the world wide web today. It collects data from the 3 major search engines – Google, Bing, and yahoo – and relays it in a very simplified manner.
-With Jaaxy you will always be ahead of your competition.
-Exact match domain function – Jaaxy displays the domains available with a particular keyword, which means you can purchase a domain name that matches with your keyword. That will give you an upper hand in rankings. You will not get this valuable function in other keywords tools.
Go on, put in any phrase into the search box and create a free account to see how a keyword tool works.
The ultimate goal of anyone is to make money with the blog. Keywords and good keyword research are key factors.
With a good keyword tool, you can be cranking out articles that contain rich the money making keywords – the ones that people use in the search when they want to purchase something.
Starting a successful blog does not start and end with keywords alone – there are other factors that come into play before your blog can be indexed on a search engine.
Wealthy Affiliate has the best step by step course on starting and running a successful blog.
Find out about it here
And if you have any questions or comments, do not hesitate to leave them in the comment section below and I will get back to them.